Jeanie McMahon
Portfolio of freelance Senior Designer Jeanie McMahon
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BARCLAYCARD BRAND BOX

Barclaycard’s global stakeholders briefed us to develop a high-impact piece of direct mail to launch their latest brand refresh. They wanted wow-factor, prolonged engagement, a sense of fun and 'fiddle factor'... so we gave them our bespoke take on a 'Yoshimoto Cube'. This was a dream project, which saw my involvement ranging from engineering and creating a pop-up book section, visuals for the VR experience and layout of the box. 

Role: Designer   |   Agency: Iris Worldwide   |   Channels: Print, DM & VR

JeanieMcMahon_Barclays

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